A pre-launch email list is more than just a marketing asset. It can also be a source of input from soon-to-be customers on how to develop the best product for them. In this episode of Shopify Masters, you’ll learn from an entrepreneur who had a successful product launch by growing a highly engaged pre-launch email list.…

via Growing an Email List of 20,000 (Without a Product to Sell) — Shopify Blog – Company