Acquiring backlinks is an essential part of an effective SEO plan. Links tell search engines that a site is recognized, trusted, and, therefore, worthy of a top spot on search engine results pages (SERPs). But it’s not just the number of backlinks that appeals to search engines; it’s also the types of backlinks.
Depending on the link type, backlinks have varying levels of influence on search engine rankings and on the results you can see from acquiring them. The rest of this post will look at the different types of backlinks, explain their value, and offer tips for how you can acquire the most valuable and effective backlinks.