No matter what type of business you operate, an email list is the most important element of a successful marketing strategy. With that list, you can share your story, promote your business, and showcase your products, all while turning subscribers into paying customers.

In this recipe, you’ll learn how to quickly build a list from scratch by combining 2 of MailChimp’s most powerful tools: pop-up forms and Facebook ads.

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TIME: 50 minutes or less

How to Build Your Email List